Campaign
Measurement Solutions
From Campaign to Purchase:
See Your Incremental Sales Impact
Know exactly how your marketing drives incremental sales by comparing actual results with what would have happened without it.
How it works
Fueled by machine-learning, our geography-based measurement include a combination of variables including:
- Store trade areas
- Current and historical sales trends
- Weather pattern normalization
- Shopper profiles
- Inventory level tracking
- Seasonal trend adjustment
Pēq uses store trade areas to select test and control:
- Efficiently deliver marketing to each store’s shoppers
- Minimize control stores eliminated due to test store proximity
- Avoid control contamination based on shopping patterns
Start Tomorrow
Get started quickly – Pēq handles the heavy lifting with automation and seamless integration to deliver insights and drive results instantly.
Our Retail and Media API connections
Real Results in Real-Time
Unlock the Full Potential of Each Campaign
Prove incremental returns by measuring store-level and online sales performance.
Drive Campaign Success
Get real-time insights into tactics, audiences, and creatives to understand what’s working before it’s too late.
Cut Through the Red Tape
No PII, clean room or complex data-sharing agreements needed to start measuring today.